AdSense Video Units

Another new invention from AdSense. Video Units:

…a new way to enrich your site with quality, relevant video content in an embedded, customizable player. Simply embed a snippet of code and have relevant YouTube partner content streamed to your site. You can choose categories of video to target to your site, select content from individual YouTube partners, or have video automatically targeted to your site content. Companion and text overlay ads are relevant and non-intrusive. To further blend the YouTube player into your site, you can also customize the color scheme and layout as well as choose from three different player sizes.

The important question, how do we earn from this new type of ads?

When you place a video unit on your website, you’ll earn revenue from two types of ad formats: companion ads, which sit above your video content within the player and can be either text or image-based, and text overlay ads, which appear in the bottom 20% of the video content area. Ads on video units can be paid on either a cost-per-click or cost-per-thousand impression basis.

A good news for AdSense publisher. I think it’d be a lot better than the AdSense referral. I’ve tried the referral stuff with little effect. Video Units with CPC program I think whould be more effective especially for those whose visitors come from developing countries.

To start trying this new AdSense program, just click the video units link in your AdSense account and you’ll be on your way to setting up your first video unit.

This entry was posted on October 16, 2007 at October 16, 2007 and is filed under Blogger Indonesia. You can follow any responses to this entry through the RSS 2.0 feed.